AI photo editing credits have become the latest headache for newborn photographers everywhere. If you’ve been on Facebook lately, you’ve probably seen the collective meltdown happening in photography groups. Adobe has actually been giving users Generative Fill credits for a while now, but most people didn’t realize they were using up a limited supply. Then last week, it seemed like everyone got hit with the same message at once: “Buy more credits to continue using Generative Fill.” Suddenly, photographers everywhere realized their “free” credits had run out and now they’d have to pay for more.
I get it. I really do.
1. Remember When Software Was Actually Ours? The Evolution Beyond AI Photo Editing Credits
There was a time when you could buy Photoshop CS6 for about $700, install it on your computer, and use it for years. Sure, it wasn’t cheap, but it was YOUR software. You owned it. You could edit thousands of images without worrying about running up a tab.
Then Adobe switched to Creative Cloud, and suddenly we all had monthly subscriptions. At least it was predictable – pay your $20-something a month and edit to your heart’s content.
But now? Now they want to charge us per image for AI features.
Here’s how AI photo editing credits break down:
- Adobe gives you a handful of Generative Fill credits each month
- Once you use them up, you pay extra for more
- Each attempt counts as a credit, even if the result is garbage
And it’s not just Adobe. Evoto AI has a similar model – you buy credits, use them up, buy more. At least their pricing is more transparent, but it’s still the same concept: pay-per-use.

2. The Real Problem with Pay-Per-Image and AI Photo Editing Credits
Here’s what really gets me: these AI tools aren’t perfect. Sometimes Generative Fill creates something amazing. Other times it gives you a hot mess that looks like it was painted by a drunk toddler. But either way? You still get charged that AI credit.
Same with those AI culling services that are popping up everywhere. They do a mediocre job at best (seriously, have you seen some of their “keepers”?), but they still charge you per image processed.
We’re essentially paying premium prices for beta-quality results.
3. Why Softproofing Matters More Than Ever for Managing AI Photo Editing Credits
Look, I know I sound like a broken record talking about softproofing for newborn photographers, but here’s the thing: every image you don’t have to edit saves you money on AI photo editing credits.
When you can show your clients exactly which images are worth the time and investment to perfect, you’re not just saving editing hours – you’re saving actual dollars in AI credits, subscription costs, and your sanity.
4. “But My Clients Won’t Buy as Much!”
I hear this excuse constantly, and I’m going to be blunt: it’s bull.
Since I started softproofing and being intentional about which images get the full treatment, my client spending has actually INCREASED. This approach helps you avoid wasting AI photo editing credits on images that won’t convert to sales.
When you can articulate exactly what needs to be done to make each image perfect – removing that flaky skin, smoothing that red patch, fixing the lighting on mom’s face – that expertise becomes part of your service. Clients understand they’re paying for your professional newborn editing skills, not just someone who hits “export all.”
You’re not selling them less. You’re selling them better.
5. The Bottom Line: Thriving Despite Rising AI Photo Editing Credits Costs
The photography industry is changing whether we like it or not. Software companies have figured out that subscription models aren’t enough – now they want to nickel and dime us for every feature, including those precious AI photo editing credits.
But here’s the silver lining: photographers who learn to work smarter, not harder, are going to thrive in this new landscape. While those who cling to the “edit everything” mentality are going to watch their profits disappear into monthly credit purchases.
Your editing skills matter more now than they ever have. Not just the technical know-how, but the business sense to know WHICH images deserve your time and money on AI photo editing credits.
6. Smart Strategies to Minimize AI Photo Editing Credits Waste
Here are proven ways successful newborn photographers are adapting to save money:
- Skip AI culling services like AfterShoot and Narrative that charge per image – learn to cull efficiently yourself using tools like Photo Mechanic that are lightning fast and have a one-time fee.
- Strategic softproofing to only edit the images that have been purchased
- Master AI techniques properly – This is probably the most important thing you can do. The better you understand how to use these AI tools, the higher your chances of getting the result you actually want on the first try. Watch my recent YouTube video about selecting the shadows for best results to see how proper technique can save you multiple credits per edit
- Use AI tools wisely – Strategically analyze when using AI is needed and when to skip. Watch this recent tutorial on adding Evoto to your newborn editing workflow.
- Client education about the value of professional retouching. “No, I don’t release my raw files!”
7. Future-Proofing Your Business Against Rising AI Photo Editing Credits Costs
The key to long-term success isn’t fighting the new AI photo editing credits model – it’s adapting your business to thrive within it. Smart newborn photographers are already implementing these strategies:
- Learning advanced manual retouching techniques to reduce AI dependency (and choosing to only use AI when its going to be the most beneficial!)
- Developing signature editing styles that don’t rely heavily on generative tools
- Building client relationships that value quality over quantity
- Creating efficient workflows that minimize unnecessary editing
Because at the end of the day, every AI photo editing credit you don’t spend on a mediocre image is profit in your pocket.

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